I spent an entire week researching swimwear trends, and I am now obsessed with the entire category. While I had fun finding out the swimsuits that are going to be big next—and shopping for them—I decided I wanted to spend more time with the classics. You know, those swimsuits that aren’t going anywhere. When it comes to anything timeless, I know exactly who to turn to: the French.
French swimwear brands aren’t easy to come by, but the ones that are out there are pretty damn good. One of my latest fantasies is to spend a summer hopping from yacht to yacht in the South of France. Whether or not I achieve that dream anytime soon, I’m still going to make myself feel like it’s happening by shopping these French brands that European women swear by. This American is officially on board.