Guy Fieri’s reign as the Mayor of Flavortown continues. The celebrity chef and TV personality has signed a new three-year, $100 million deal with Food Network.
The new deal will bring Fieri through his 20-year mark of being a Food Network personality, and sets the terms for the continued production of his shows Diners, Drive-Ins, and Dives, Guy’s Grocery Games, and Tournament of Champions. It also cements his status as the highest-paid talent on the Food Network roster, with the $100 million grand total granting him $20 million more than the last multi-year deal he signed in 2021, according to Variety.
“For nearly two decades, Food Network has been my home and continuing to create great TV within the Warner Bros. Discovery universe is exactly where I want to be,” Fieri said in a statement. “Food is our most universal language so being able to unite people through highlighting chefs, restaurateurs, and the folks dishing out incredible meals all over this country and world is a privilege and responsibility that I don’t take lightly.”
The deal also states that Fieri’s production company, Knuckle Sandwich, will continue “developing and producing projects” for Food Network. Speaking about their collaboration, Warner Bros. Discovery’s CEO, Kathleen Finch, cited Fieri’s devoted followership and characteristic production style as reasons for his enduring presence.
“One of the reasons we’re bullish about our television networks is because of the power of incredible talents like Guy,” Finch said. “In addition to being a star on Food Network, Guy is a global phenomenon with millions of fans throughout the world and he’s an incredibly creative content producer as well. We’re thrilled to extend our long-standing partnership with Guy and to continue to entertain his legions of fans.”
Fieri first appeared on Food Network in 2006 as a contestant on The Next Food Network Star. In the years since, he’s become arguably the most-popular host on the network, thanks to his shows like Guy’s Big Bite, Diners, Drive-Ins, and Dives, Guy’s Grocery Games, Guy’s Family Road Trip, and more.
This past July, Fieri was blasted by Jack White for “normalizing” Donald Trump after the two were seen chatting at a UFC event in Las Vegas.